Color FSA image of cola advertisements in front of a small town cafe.
This wonderful photograph comes from the Farm Security Administration/Office of War Information Color Photographs Collection in the Library of Congress.
Shot in 1940 in Natchez, Mississippi, this images captures a storefront cafe advertising a verity of cola products. On the brick fascia there are ads for Double Cola, Dr. Pepper, Royal Crown, Coca-Cola, and Orange-Crush.
This image captured my interest when I noticed two small signs in the top right of the frame that read “666 colds fever.” I was struck by this odd name for a medication. With some additional research I found that this product is still being manufactured by LEE PHARMACEUTICAL CO. Awesome: big-pharma and the devil. This world gets cooler by the day.
This photo was taken by Marion Post Wolcott working as an agent of the United States Government. Because this image was taken by an employee of the federal government, it is in the public domain. Please note that while this image exists in the public domain, the logos, colors and text on the advertisements may be trademarked. It is your responsibility to investigate any possible restriction in the use of this image.
43 megabyte TIFF. Hosted at the Library of Congress.
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03.17.10
This is an image of a cafe front during 1940’s. It advertises about varieties of drinks. This advertises foe Coca-cola, Royal Crown, Orange Crush, Double-Cola. The most excited one is the number 666 is printed at the top of the Double- cola ad , which refers to the anti- christ the Bible says.
03.19.10
Against the brown, faded background of a of a stone storefront are six square signs that advertise cola, all of them in shades of red and yellow. The brand Coke is familiar, as are Royal Cola and Orange Crush, but the format of the signs is different, causing a viewer to wonder whether the image is old or perhaps foreign. The rough wooden shutters and the green-trimmed screen door adds to this image. This serves to pique the viewer’s interest, and one wonders what is inside the building. It is likely a store, but the windows and door are dark, providing no insight into the interior. It might be an old fashioned store, one think, or perhaps it is something darker, maybe a pool hall or a meeting place for troublemakers. It feels empty, though the brightness says it is not abandoned. There are no people in front of the building, no one lingering on its front step of near the window; this lack of living subjects renders it cold and fails to provide an inviting atmosphere the viewer would want to participate in. However, if they are in the mood for a cold drink, then perhaps they will venture in.
03.27.10
This picture describes about the Coco – Cola drink advertisement in the front of a small town shop. The photograph is collected from Library of Congress. This shot is taken in 1940 Natchez, Mississippi. This advertisement is to promote the following products like Double Cola, Dr. Pepper, Royal Crown, Coca-Cola, and Orange-Crush. this product is manufactured by LEE PHARMACEUTICAL CO who is one of the biggest Pharmaceuticals producer. An agent of the United States Government named Marion Post Wolcott has take the photo. All the pictures and the brand name in the advertisement might be trademarked. On promotion of the product by advertisement he product is usually promoted. Based on the attractive adds the products can be sold. The main concept to sale the product is having confidence in their quality and good price. On demand creation the business will increase. They only way to create awareness in the economy is through different types of advertisement. People most probably get the product for the following reasons when a product is rarely available, because of company name, product look, and quality. In hot seasons the sale of the soft drinks will generally increase. In take of limited quantity of Soft drinks will never create illness to your health. In order to create the demand and know the interest the market the price of product newly introduced will be lesser in general.